Boasting at-least 200 million monthly users, Pinterest is an essential marketing tool that is fantastic at targeting your target demographics. A solid plan is vital for success on Pinterest, without it you will miss out on major results for your business. So, here are 5 Powerful Pinterest Marketing Strategies To Generate More Traffic to Your Website
Powerful Pinterest Marketing Strategies Tip: Add Save Buttons to Your Site
By adding a save button to your website, you make it easier for your target audience to take action. This is because adding a save button allows your audience to pin your content fast and easily, even if they don’t have the Pinterest browser icon. This tip can significantly boost the amount of users sharing your content.
Powerful Pinterest Marketing Strategies Tip: Consistently Pin
An important part of your powerful Pinterest marketing strategies should be to pin something to Pinterest every day. The peak (best) times to pin content is on evenings, when people finish work, and on weekends. On Pinterest, consistency is vital.
Powerful Pinterest Marketing Strategies Tip: Focus on Great Visuals
Being a highly visual platform, it is a great idea to put effort, time and even money into creating high-quality images. The photos that you pin should be, clear, well-composed, well-lit, and in focus. If the case is that you do not have enough time, it’s worth checking out stock image sites such as the free site ‘Pexels’. Alternatively, you can also use paid sites such as ‘Dreamstime’ which have an abundance of high-quality images.
If you want to learn about how to make high-quality images yourself, read out article “How To Create Infographics That Go Viral“.
Powerful Pinterest Marketing Strategies Tip: Utilize Keywords
It’s also a great idea to not rely on images alone to create engagement. The description fields are a great place to give users a bit more information on what they will get if they click on the link. This is where you should include relevant, low competition, keywords to help your pins show up in searches.
Of course, you also want to make sure your description has certain phrases that induce excitement, curiosity and much more. There’s no point in having a keyword optimized, but boring, description. In fact, the need to have phrases that entice the reader has become a common theme in our articles. therefore, we created a FREE PDF that includes a list of different keywords/phrases to use in a range of circumstances to entice readers. Simply ‘click here‘ to get access to your Free PDF Now.
Powerful Pinterest Marketing Strategies Tip: Use Rich Pins
Rich pins, a recent function added to Pinterest, use metadata pulled from your site to provide users with information about what they will get if they click on a pin. These are available for recipes, apps, articles, and products – likely applicable to the content that you pin. Using rich pins could be a great way to convince users to click on the pin and gain traffic to your website/blog.
Overall, Pinterest has become an exceptionally strong social media platform for entrepreneurs and business to gain targeted leads. As a result of implementing these powerful pinterest marketing strategies, your Pinterest page will be optimized to grow your business as fast as possible.
Want to learn more about how to gaining website traffic from Pinterest? Feel free to read out article on “How To Use Pinterest To Drive Traffic To Your Blog In 6 Effective Ways”
Also, feel free to keep update son our posts on Facebook, Twitter and Instagram.
Powerful Pinterest Marketing Strategies Summary:
- Add a save button to your site to allow your audience to pin your content fast and easily.
- Pin something to the platform every day, particularly in evenings and weekends.
- Spend time on making sure your images are high-quality.
- Incorporate relevant and low competition keywords into your posts to boost search rankings
- Take advantage of the rich pins function to give users extra information if they click on a pin.
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